Brian Dipert, Editor-In-Chief of the Embedded Vision Alliance, interviews Brian Carlson, Texas Instruments Senior Technology Strategist in the Wireless OMAP Business Unit. The two Brians discuss the burgeoning opportunity for embedded vision in smartphones, tablets, ultralight netbooks and other mobile communications and computing device form factors, Texas Instruments' current and future product plans for addressing the markets' opportunities, and the necessity for close coordination between TI and other embedded vision industry participants (in forums such as the Embedded Vision Alliance) in order to translate the opportunity into reality as rapidly and comprehensively as possible.