The digital signage market is diversified into a large number of segments. Even the largest market share of digital signage is in North America and Europe, but it has a large scope in the APAC region, of which China and India will be taking the lead in the near future. The emerging markets such as African and Arab countries will also seek positive growth.
Other than hardware, software is also one of the major growing markets of digital signage. A fall in the prices of the displays and increasing applications of the DOOH (Digital out Of Home) have increased the scope of the overall GPS market. Increase in the demand of more integrated features in the digital signage system by customers has also increased the scope of digital signage software market.
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